Open Always
Email: support@globalcompose.com Call Now! +1-315 515-4588
Open Always
Email: support@globalcompose.com Call Now! +1-315 515-4588

Sample Coursework Paper on Customer Relationship Management (CRM)

This sample paper on (Sample Coursework Paper on Customer Relationship Management (CRM))was uploaded by one our contributors and does not necessarily reflect how our professionals write our papers. If you would like this paper removed from our website, please contact us our Contact Us Page.

A Database of over Million Scholarly Resources. Start your Search Now

Sample Coursework Paper on Customer Relationship Management (CRM)

CRM is crucial to the success of any business, and it involves influencing customer’s loyalty and retention by building trust and integrity (Knauss, 2010). It is about creating personal and emotional linkages, which make it easy for organizations to identify the customer’s actual needs and devise strategic ways to serve and satisfy the needs in a better way. By enhancing customer satisfaction and retention, and ensuring a good corporate image, the marketplace will continue to expand. Strategic CRM enables the business to recognize its clients’ value and capitalize on improving customer relations that are good for long-term sustainability of the organization (Raab, Goddard, Ajami & Gargeya, 2012). The company will also be able to increase the value from its existing clients and reduce the costs related to supporting and servicing them, thus improving the overall efficiency of the organization. Strategic CRM can also enable an organization to focus on the most profitable clients and deal with those that are unprofitable in the most cost-effective way (Khodakarami & Chan, 2014).

CRM Business Ethics in Creating Customer Satisfaction and Greater Profits

CRM business ethics is important in creating the desired loyal relationship between the organization and the customers. Business ethics ensures that clients are treated with respect and lawfully through best practices laid by the organization. Customer loyalty translates to their retention, and all these are founded on trust (Knauss, 2010). In building and maintaining trust, the companies have the obligation to establish clear internal ethical principles that must be followed to the latter. It may involve practices like mandatory annual and refresher courses in ethics and relevant laws for the employees, as well as company-wide code of conduct for the employees, directors, vendors, and suppliers (Knauss, 2010). When these people know that the organization thrives by a principled code of conduct, they begin to build a business relationship and trust. Additionally, the business must be run as transparently as possible, where every customer, whether big or small, gets a fair chance to win more businesses, and make greater profits (Raab, Goddard, Ajami & Gargeya, 2012).

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

References

Khodakarami, F., & Chan, Y. E. (2014). Exploring the role of customer relationship management (CRM) systems in customer knowledge creation. Information & Management51(1), 27-42.

Knauss, D. (2010). The Role of Business Ethics in Relationships with Customers. 

Raab, G., Goddard, M. G. J., Ajami, R. A., & Gargeya, V. B. (2012). Customer relationship management: A global perspective. Gower Publishing, Ltd.

Sharing is: CARING

Are you looking for homework writing help? Click on Order Now button below to Submit your assignment details.

Homework Writing Help
We Can Help you with this Assignment right now!
Sample Coursework Paper on Customer Relationship Management (CRM)

Are you looking for homework writing help on (Sample Coursework Paper on Customer Relationship Management (CRM))?Well you can either use the sample paper provided to write your paper or you could contact us today for an original paper. If you are looking for an assignment to submit, then click on ORDER NOW button or contact us today. Our Professional Writers will be glad to write your paper from scratch.

 

We ensure that assignment instructions are followed, the paper is written from scratch. If you are not satisfied by our service, you can either request for refund or unlimited revisions for your order at absolutely no extra pay. Once the writer has completed your paper, the editors check your paper for any grammar/formatting/plagiarism mistakes, then the final paper is sent to your email.

Privacy| Confidentiality

Sample Coursework Paper on Customer Relationship Management (CRM)

We do not share your personal information with any company or person. We have also ensured that the ordering process is secure; you can check the security feature in the browser. For confidentiality purposes, all papers are sent to your personal email. If you have any questions, contact us any time via email, live chat or our phone number.

Our Clients Testimonials

  • I appreciate help on the assignment. It was hard for me but am good to go now

    Impact of pollution on Environment
  • Am happy now having completed the very difficult assignment

    Creative Message Strategies
  • Your writer did a fine job on the revisions. The paper is now ok

    Ethics: Theory and Practice
  • The paper was so involving but am happy it is done. Will reach you with more assignments

    Title: Privatization in or of America
  • I expected perfection in terms of grammar and I am happy. Lecturer is always on our head but was pleased with my paper. Once again, thanks a lot

    Title: Bundaberg Inquiry
  • The paper looks perfect now, thank to the writer

    Health Care Systems
  • You helped me complete several other tasks as you handled paper. wonna thank you

    Critique Paper on Political Change

Related Articles

Sample Coursework Paper on Customer Relationship Management (CRM)

Get more from us…

Would you like this sample paper to be sent to your email or would you like to receive weekly articles on how to write your assignments? You can simply send us your request on how to write your paper and we will email you a free guide within 24-36 hours. Kindly subscribe below!

Email Address: support@globalcompose.com