Research paper on Market Opportunity Analysis

Part 2 of E-commerce (Online Retail Store) Marketing Plan Assignment (three to five pages)

Market Opportunity Analysis:
Outline in detail the target market(s) for the direct marketing plan. Describe your segment(s) in as much detail as possible, including:
Demographic characteristics (some combination of age, income, education, ethnicity, marital status, household composition, occupational category, and geographic location)
Lifestyles (activities, interests, and opinions)
Behavioral patterns (benefits sought and/or usage rate)
Explain why these consumers should be the focus of the direct marketing plan.
Part 1 is attached for reference part 2 of E-commerce (Online Retail Store) Marketing Plan Assignment (three to five pages)Market Opportunity Analysis:

Outline in detail the target market(s) for the direct marketing plan. Describe your segment(s) in as much detail as possible, including:
Demographic characteristics (some combination of age, income, education, ethnicity, marital status, household composition, occupational category, and geographic location)
Lifestyles (activities, interests, and opinions)
Behavioral patterns (benefits sought and/or usage rate)
Explain why these consumers should be the focus of the direct marketing plan.
Part 1 is attached for reference