This assignment question was recently posted by one of our customers and shared with our professional writers. If you are looking for assignment help on this topic or similar topic, click on ORDER NOW button to submit your details. Once we have your order details, your assignment will be assigned to one of our best writers, who will then proceed to write your paper and deliver it within your specified deadline. Thank you for choosing us today!
MKT434 Global Marketing Management Spring 2021
The report should be guided by the following outline:
Table of Contents
A brief description of the new brand and its product mix.
Selection of Target Country
Follow the country selection process to identify the most attractive market to enter. Justify
your choice of target market.
Description of the Target Country
Brief description of the target country outlining basic facts such as geographic location,
population size, economic status (developing-, middle-income-, developed nation), and main
cultural influences (e.g., ethnicity, religion).
Competitive situation in Target Market
Identify main competitors and analyze the competitive situation (e.g., market dominance and
rivalry). Identify the main competitive advantages of your brand over its competitors.
Other Environmental Factors of Target Market
Consider other aspects of the marketing environment in the host country (culture,
demographics, consumer behavior and industry structure where relevant). Highlight potential
differences of consumer behavior in the host country relative to those in the UAE.
Market entry strategy
Based on the results in the preceding sections, specify whether the exporting (indirect or direct),
licensing, strategic alliance, or joint venture market entry strategy will be used and provide
concrete details of how the strategy will work in practice. Justify your choice of market entry
Segmentation, Targeting and Positioning
Describe how the market will be segmented, what segment(s) you will target, and how you
will position your brand.
Elaborate on each of the 4 Ps in the marketing mix strategy, linking to target customers’ needs
and the positioning of your product/service. Provide concrete descriptions and examples of
your marketing mix choices (e.g., product descriptions, price levels, retail outlets, advertising
MKT434 Global Marketing Management Spring 2021
Referencing should be done following the APA referencing system (author + year in parenthesis
at the citation & reference list at the end of the report).
Tables and figures should be placed in the main text. Only information that is not directly
relevant for the report should be placed in an appendix.
Are you looking for homework writing help on this topic? This question was posted by one of our client seeking homework help. If you are therefore looking for an assignment to submit, then click on ORDER NOW button or contact us today. Our Professional Writers will be glad to write your paper from scratch, and delivered within your deadline. Perfect choice for your excellent grades! www.globalcompose.com.
We ensure that assignment instructions are followed, the paper is written from scratch. If you are not satisfied by our service, you can either request for refund or unlimited revisions for your order at absolutely no extra pay. Once the writer has completed your paper, the editors check your paper for any grammar/formatting/plagiarism mistakes, then the final paper is sent to your email.
We do not share your personal information with any company or person. We have also ensured that the ordering process is secure; you can check the security feature in the browser. For confidentiality purposes, all papers are sent to your personal email. If you have any questions, contact us any time via email, live chat or our phone number.
I appreciate help on the assignment. It was hard for me but am good to go now
Am happy now having completed the very difficult assignment
Your writer did a fine job on the revisions. The paper is now ok
The paper was so involving but am happy it is done. Will reach you with more assignments
I expected perfection in terms of grammar and I am happy. Lecturer is always on our head but was pleased with my paper. Once again, thanks a lot
The paper looks perfect now, thank to the writer
You helped me complete several other tasks as you handled paper. wonna thank you
Would you like this sample paper to be sent to your email or would you like to receive weekly articles on how to write your assignments? You can simply send us your request on how to write your paper and we will email you a free guide within 24-36 hours. Kindly subscribe below!
Email Address: firstname.lastname@example.org